Armed with a powerful soulful voice, 18-year old Em Rossi displays an extraordinary story-telling ability.
Raised in a Bay area home filled with love, laughter, art and music, Rossi began singing at the age of eight, receiving formal training as she deftly navigated the drama of Classical with the flair of Broadway. As she got older, Em also drew inspiration from the likes of Adele and Sara Bareilles. She recalls, “Being a shy, self-conscious teen, I found my confidence in singing Adele songs. There was something about the power and sultriness that made me feel like I was someone completely different. She taught me strength whereas Sara Bareilles showed me vulnerability, balance and the ability to input emotions into songs.”
Finding her voice was something she found through a shared passion for music with her father, a talented amateur musician who also painted, drew and wrote, in addition to being an innovative architect. With guidance from her dad and the full support of her parents, Em began professionally recording at age 14, and one year later, as she was finishing her first set of songs, he suddenly, and unexpectedly, passed away.
Faced with this unimaginable loss, Em dove into songwriting to help process her grief, penning the song, “Empty Space,” the day after he passed. It’s a hauntingly beautiful elegy, showcasing her innate ability to extoll the visceral.
As words and music and art poured forth, she compiled an arsenal of lyrics and a war chest of melodies, raw and ready to become a reality. Enlisting acclaimed LA-based producer Jim McGorman, known for his work with Avril Lavigne, Cher, Michelle Branch, and Kate Voegele, the duo transformed her lyrics and melodies into vivid lucidity. Stunningly compelling, a sophisticated blend of retro soul washes over modern pop as flashes of Coldplay, Tom Odell and Troye Sivan marinate over chords of Motown, blues and jazz.
In early 2016, Rossi released “Earthquake,” a solemn treatise steeped in a vast cavern of devastation. Poignancy buoyed by simplicity, it sent reverberations around the world, shooting to the top of the YouTube charts in Canada, Australia, New Zealand, Italy, and France, catapulting the video to a million views in a few short weeks. Continuing this success, her follow-up single “Young Hearts” caught fire, once again, ascending charts in a half dozen countries, pushing the video to nearly 3 million views.
This worldwide breakthrough led to multi-format radio airplay, including inflight programming with top artists on United and American Airlines, and a number of TV appearances, including a taped concert special, in which she opened for the multi-platinum, JUNO award-winning Canadian band, The Tenors, that was made available via Comcast XFINITY On Demand to 24 million homes. Complimenting the airplay and TV coverage, her music was featured in the motion pictures, The Late Bloomer (Momentum Pictures), Bridal Boot Camp (MarVista Entertainment) and Countdown (WWE Studios). She was also invited to perform the National Anthem for sporting events at UCLA, USC, Stanford and Avaya Stadium and became a Partner Artist with rising music app company, Smule, whereby she quickly amassed a large following, laying the groundwork for the release of “Empty Space,” which premiered via Huffington Post in February 2017.
A year into her career, she’s achieved some notable milestones but her grounded and mature mentality remains the same, “My approach is to always be genuine and to let whatever emotions I’m feeling be the driver. Music is the only thing, other than my family or close friends, that makes me truly happy.”
In addition to music, Em enjoys fashion, animation, ballet, and drawing (one of her original drawings is the cover artwork for “Empty Space”). She also makes time to give back, supporting Big Brothers, Big Sisters and the Walk To End Alzheimer’s.
With the promise of an even brighter horizon, she recently relocated to Los Angeles, where she’ll continue to paint the landscape with a fiery strength born from empty space.